[Case Study] How We Helped a Pediatric Dental Practice Double Their New Patient Acquisition From Digital Dental Ads Without Increasing Budget

When we were approached by a pediatric dental practice (Kids Choice Dental) to perform an audit of their online dental advertising campaigns, we quickly realized that at least 70% of their entire digital ad budget was being misused. While this high percentage of waste usually comes as a shock (understandably) to most independent dentists, dental

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Track Your Dental Internet Marketing Success With a Professional Marketing Dashboard

Grace Hopper (a pioneering computer scientist) once said: “One accurate measurement is worth a thousand expert opinions“, and this also applies to tracking the success of your dental internet marketing efforts. If you’re like most dental or orthodontic practices, you have a limited marketing budget and investing it wisely in the right marketing channels is

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The Journey Your Dental Patient Takes to Connect With Your Practice Online

Your potential new patient goes through a short journey before they connect with your dental or orthodontic practice on the internet. It all starts with your potential patient needing (or wanting) the type of dental or orthodontic services you’re offering. When it’s time for this thought to turn into an action, they usually head over

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A Side-by-Side Comparison of Digital Marketing Channels for Your Dental or Orthodontic Practice

When it comes to marketing your practice online, you’re faced with several different options to choose from. In this post, I’ve put together a list of the most popular options that can provide real marketing value for your dental or orthodontic practice and help you maximize your new patient growth. While some of these options

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The Definitive Guide to Digital Dental Marketing & Advertising for Your Dental Practice

Right now you have a golden opportunity. And that’s to become (or stay) the number one new-patient-generating dental practice in your local coverage area. Now and well into the future. The way you achieve this is by having your own digital patient generating machine. This guide will provide you with a blueprint of how it’s

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